Upmarket is a founder-friendly system proven to create results for B2B/SaaS companies through a combination of:
Unlike accelerators (take equity, don't specialize in SaaS), agencies (temporary and expensive) or hiring (takes 2-3 years to recruit sales talent) Upmarket is:
.png)
.png)
.png)
Founder (Focus: Sales and Account Expansion)
Juliana Crispo is one of the 50 people you should know in Sales & BD. Although initially failing at sales, Juliana became a top 3 performing rep out of 800 others at Meltwater, an international SaaS that grew to 1,600 employees completely bootstrapped which she repeated at Fuze and Ghostery. Juliana has developed new sales processes for companies that have taken them from $50K to $5M+ ARR. Juliana is the Founder of Upmarket and is known to help companies double contract values and win rates, while cutting their sales cycle times in half.
Founder (Focus: Outreach & Growth)
Conrad Wadowski was previously the Co-Founder of Teachable, where he build a repeatable revenue engine through initial scale and 1M users. Today, Teachable has used this process to help 20,000+ paying customers generate $300M+ online. Conrad has worked with dozens of venture-back companies and developed GrowHack, a 2,000+ member education program for startups featured in places like the WSJ and Forbes. Conrad is the Founder of Upmarket and helps companies generate new meetings through outreach and growth processes.
.png)